Why Bradley On Demand?
Bradley On Demand clients have generated over $14 BILLION in additional revenue – and that number just keeps growing!
This isn’t by chance. It’s the result of proven systems, world-class training, and the industry’s most advanced virtual platform for automotive sales, BDC, management, and leadership development. From day one, our focus has been empowering dealerships with the tools, strategies, and real-world tactics they need to dominate their markets and maximize profitability.
Whether it’s increasing showroom closing ratios, building unstoppable Internet departments, or training managers to lead with accountability and intention, Bradley On Demand delivers results. With 9,000+ on-demand training modules, customized roadmaps for every department, and 24/7 access across devices, we don’t just talk about performance — we train it, test it, track it, and certify it. That’s how our dealer clients have created more than $14 billion combined in measurable revenue growth, one process and one deal at a time.
Our Clients Have Featured On OVER 30 COVERS Of Every Major Automotive Magazine!
Trusted by Toyota OEM
Since 2023, Dealer Synergy & Bradley On Demand have proudly partnered with Toyota OEM, delivering exclusive virtual and in-person training to their Chicago and Portland regions. Our programs have supported Toyota dealers across every department — from showroom sales to internet sales, BDC, phone skills, and management development — giving teams the tools to perform at the highest level in today’s market. Through a combination of live, interactive online seminars and on-site dealership coaching, we’ve worked directly with staff across both regions to deliver role-specific, results-driven training. This ongoing partnership is a testament to the trust Toyota OEM places in Dealer Synergy & Bradley On Demand to elevate performance, drive measurable growth, and strengthen their dealership network.
Proven track record
- Over 4,500 dealerships served all around the world
- Over 150,000 automotive sales professionals trained & certified
- 16x Dealers’ Choice Award winner
- Partnered with Cody Carter of Tustin Toyota, the #1 car salesman in the country
- Partnered with Crissy Burton of Indy Hyundai, the #1 car saleswoman in the country
Comprehensive training solutions
Interactive live classes
Join 4–8 live, instructor-led classes daily on topics ranging from showroom and phone sales to CRM, objection handling, and AI. These highly interactive sessions empower your team to solve real-world problems in real-time — no fluff, just results.
Custom in-house video creation
If It doesn’t exist, we’ll make it! Need a topic that’s not in our 9,000+ module library? Just ask — our in-house production team will custom-create dealership-specific training videos for you. No other platform offers this level of tailored content creation.
Training that pays
Boost engagement by connecting your employees' training progress to their pay plans. Whether you’re incentivizing or requiring their training completion, this creates real accountability and reinforces the connection between learning and earning.
Free custom skin creation
Your platform, your brand. Personalize your team’s experience on Bradley On Demand with custom colors, logos, and dealership branding — all at no extra cost. Your training environment should feel like your dealership, and with Bradley On Demand, it will.
Nation’s most recognized success stories
We don’t just teach dealers — we build leaders. With more than 30 major automotive magazine covers featuring our successful clients, Bradley On Demand has the most celebrated success stories in the industry. Bottom line? Our dealers get results.
Performance tracking & accountability
Know exactly who’s training — and what they’re learning. Our built-in analytics and report cards show every module viewed, completed, and revisited. You’ll always know who’s on track and who needs more attention — no more guessing.
Largest training library in the industry
Over 9,000 modules — 4x larger than most platforms. Why settle for less? With Bradley On Demand, your team has 24/7 access to the most comprehensive library of sales, service, management, and marketing training in the automotive industry, anytime and anywhere they want.
Continuous updates & innovation
We don’t train like it’s 1980 — and neither should you! Stay current with new modules added monthly based on evolving industry trends, tech, and consumer behavior. If it’s happening in the automotive industry, we’re already training on it.
Certification programs
Professional development that actually means something. Think of our certifications like earning your degree in dealership excellence. Whether it’s BDC, Sales, or Management, we’ve got certification programs that elevate your team’s skills and credibility.
Gamification & leaderboards
Make training fun and competitive. Turn learning into a game with badges, scores, and leaderboards. Foster a competitive environment that keeps your team consistently engaged, driven, and incentivized to win with Bradley On Demand.
We are the MVP! (most valuable platform)
Get a “Bigger Bang for your Buck” by immersing yourself in the industry’s largest results-driven training platform, delivering unparalleled value for each module at the most cost-effective price in the entire automotive sales industry.
24/7 accessibility & real-world application
Train anytime, apply it immediately. Whether at home or in the dealership, your team gets on-demand access to every module, with real-world scenarios they can apply instantly. Learn it today, close with it tomorrow.
Exclusive insights from industry leaders
With Bradley On Demand, you’re not just getting great content—you’re gaining access to exclusive insights from the top minds in the industry. Led by automotive sales experts with decades of experience, we’ve built this platform to give you the edge. We understand your challenges because we’ve faced them, and we know what it takes to win because we’ve done it.
With over 150+ instructors on Bradley On Demand, here are just a few of our elite educators:
Karen Bradley
CEO,
Dealer Synergy
#1 Time Maximization,
Work-Life Balance &
Productivity Expert
Sean V. Bradley
President,
Dealer Synergy
“Millionaire Car Salesman"
& Pioneer of Automotive
Internet
Sales, BDC & CRM
L.A Williams
Vice President,
Dealer Synergy
"The Blind Phone Master",
Phone & Text Messaging
Expert
Tianna Mick
Chief Marketing Officer,
Dealer Synergy
aka “TGotYourKeys" Personal
Branding, Marketing, Prospect
& Referral Generation Expert
Cody Carter
Internet Sales Manager,
Tustin Toyota
#1 Salesperson In The
World; Sold 1,408 Units
in 2023!
Crissy Burton
Sales Manager,
Indy Hyundai
#1 Car Saleswoman In The
Country; Sold 74 Units In One
Month, All Special Finance!
Exclusive content from incredible brands
We’ve partnered with some of the most innovative organizations in the world who have provided unique curriculum solely for our Bradley On Demand platform:
Tailored training for real results
Unlike generic training programs that take a one-size-fits-all approach, Bradley On Demand drills down into the specifics of what moves the needle at YOUR dealership. From sales and F&I to service and leadership, we provide targeted training that aligns with your goals and accelerates performance across every department. We’re not just filling seats—we’re filling pockets with higher grosses, upsells, and lifetime customers.
Accountability that drives excellence
Your success is our bottom line
We don’t believe in guesswork or luck. Bradley On Demand delivers powerful tracking tools that give you clear visibility into your team’s progress and gaps. We’re all about setting clear expectations and holding your team accountable to them. That’s how real growth happens, and that’s why dealerships that partner with us see lasting improvements in performance, customer satisfaction, and profitability.
We don’t measure success by how many subscribers we have; we measure it by how much your dealership grows. When you partner with Bradley On Demand, you’re aligning yourself with a training platform dedicated to your success. We’re relentless in our pursuit of results because we know that when you win, we win.
Stop choosing average. Start choosing greatness.
The automotive industry is evolving, and the dealerships that stay on top are the ones that are constantly improving, learning, and growing. If you’re ready to be the leader in your market, the answer is clear: Bradley On Demand is the ultimate choice for dealerships that refuse to settle for anything less than greatness.
The question isn’t why us. The question is, why not?
Have more questions?
See some common questions & answers by visiting our FAQ page, or call us at (856)-546-2440!