Jerry Hunt Supercenter in Lexington, North Carolina, continues to set the standard for success in the automotive industry. Under the leadership of President Hayden Hicks, the dealership has achieved remarkable sales figures, with one of the most impressive days coming after partnering with Dealer Synergy for an exclusive Onsite Training session.
A Game-Changing Day with LA Williams: $250,000 in One Day
In the fast-paced and competitive world of car sales, the ability to convert leads into tangible sales is critical. At Jerry Hunt Supercenter, this was proven in the most dramatic way during an exclusive onsite training session with LA Williams, also known as “The Blind Phone Master.” LA’s reputation precedes him, and his expertise in phone skills, objection handling, and sales process mastery had an immediate and profound effect on the dealership’s performance.
The session began with LA diving deep into the critical aspects of phone sales—one of the most important yet often overlooked areas of the automotive sales process. LA’s unique approach isn’t just about making calls; it’s about making every call count. He worked closely with the team to sharpen their phone communication skills, helping them engage customers in ways that immediately built trust and rapport.
Through tailored coaching, LA focused on overcoming the most common objections that arise during phone conversations. He emphasized how to respond to resistance in a manner that turns a “no” into a “yes,” transforming skeptical prospects into committed buyers. His mastery of objection handling is second to none, as he taught the team how to stay calm, confident, and persistent while guiding potential customers through the sales journey.
In addition to objection handling, LA also fine-tuned the dealership’s overall sales process. He instilled the importance of following a consistent, proven approach that aligns with the dealership’s goals, ensuring that every team member was on the same page and could execute the same strategy with precision. By the end of the day, the team had developed a newfound sense of confidence in their ability to not only handle objections but also move customers through the sales funnel effectively and efficiently.
The results were nothing short of remarkable. Thanks to LA’s training, Jerry Hunt Supercenter closed $250,000 in vehicle sales in just one day, a testament to the direct impact of professional development on sales performance. The dealership saw an immediate spike in sales and appointments, with the team’s enhanced skills leading to more meaningful conversations and conversions.
This achievement goes beyond just a sales figure—it highlights the profound value of continuous training and professional development. While many dealerships focus on quick fixes or temporary solutions, Jerry Hunt Supercenter’s investment in focused, hands-on training provided them with lasting skills that continue to pay off, day after day.
In a competitive industry where every call matters, LA Williams’ session transformed a regular day into a record-breaking one, showing that the right training can be the difference between mediocre results and exceptional success. The $250,000 in sales was not just an isolated achievement—it was a reflection of the dealership’s commitment to continuous growth and the undeniable value of investing in top-tier training.
Hayden Hicks’ Praise for Dealer Synergy’s Team
In a video shared by President Hayden Hicks, he expressed his deep appreciation for the Dealer Synergy team. He highlighted how the Dealer Synergy team, alongside LA Williams, worked closely with Jerry Hunt Supercenter’s internet department, making calls and setting appointments like never before. This collaborative effort resulted in not only hitting sales targets but surpassing them—proving that effective training and teamwork lead to tangible success.
Key Results from LA Williams’ Training Session:
- $250K in vehicle sales in a single day
- Stronger confidence and execution from the sales team
- Mastering phone sales techniques, from objection handling to appointment setting
As Hayden Hicks shared in his testimonial, “Success in car sales isn’t just about talking—it’s about saying the right things, the right way, every time.” With LA Williams’ expertise, the Jerry Hunt Supercenter team learned how to master these conversations, ensuring every phone call became an opportunity to drive more sales.
Dealer Synergy’s Ongoing Impact
The success at Jerry Hunt Supercenter wasn’t just a one-time achievement. The results of Dealer Synergy’s training continue to resonate across the dealership, contributing to sustained success. Through ongoing support from Dealer Synergy and LA Williams, Jerry Hunt has built a team that’s consistently performing at the highest level.
One of the most impressive outcomes has been the dealership’s ability to consistently increase calls and appointments, far beyond the numbers they were previously achieving. With LA Williams’ hands-on coaching, the team has not only learned how to make calls but how to make them count—transforming every conversation into a meaningful opportunity. The ongoing training and strategy have given the team the tools to stay sharp, stay motivated, and execute with precision.
In the months following the initial training, Jerry Hunt Supercenter has continued to hit and exceed sales goals, consistently moving 1,000 cars a month. This is no small feat in the competitive automotive industry, but thanks to the implementation of Dealer Synergy’s proven strategies, the dealership has found a formula for sustainable growth. Their process for handling leads, nurturing customer relationships, and closing deals is now finely tuned, and the results speak for themselves.
The dealership’s commitment to training isn’t a one-off effort—it’s a continuous cycle of improvement. They now see training not as an expense but as a vital investment in their team’s success, allowing them to keep up with the ever-evolving demands of the market. By partnering with Dealer Synergy, Jerry Hunt Supercenter has gained more than just sales—it’s built a team that’s confident, capable, and ready to meet any challenge head-on. The constant reinforcement of key skills and strategies ensures that each team member is fully equipped to succeed, no matter the situation.
Why Dealer Synergy Works
The experience at Jerry Hunt Supercenter is a powerful testament to the effectiveness of Dealer Synergy’s training programs. The combination of onsite training and Bradley On Demand has proven to be a winning formula for the dealership, delivering lasting results that continue to pay dividends.
Through onsite training sessions, Jerry Hunt Supercenter’s team receives personalized, actionable coaching that directly addresses their unique challenges and opportunities. This hands-on experience has made a lasting impact, not just for individual salespeople but for the dealership as a whole. They are now armed with the skills and confidence to handle any situation, from answering the phone to closing deals and building relationships with customers.
Meanwhile, the Bradley On Demand platform allows the dealership’s team to continue their development on their own time. With access to a library of training content, they can continually refine their skills and adapt to new industry trends, ensuring they stay ahead of the competition.
As a result of this comprehensive training approach, Jerry Hunt Supercenter has experienced:
- A consistent increase in sales and appointments, allowing them to close more deals than ever before
- Improved communication and phone skills, making each conversation more impactful and leading to better customer experiences
- Continuous growth and skill development, thanks to the ongoing support, coaching, and training resources available through Dealer Synergy
Dealer Synergy’s model isn’t just about one-time results—it’s about fostering a culture of ongoing learning and improvement. By ensuring the team is always learning, adapting, and refining their skills, Jerry Hunt Supercenter has positioned itself as a leader in the automotive industry, maintaining a high level of performance month after month.
To learn more about how Dealer Synergy can help your dealership achieve similar results, visit Dealer Synergy Training.
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